Blu-ray Leads Adoption of Next-generation DVD players in the U.S

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"As consumers continue to embrace more high-definition products and services, next-generation DVD players are poised to experience significant growth over the next five years, according to a new report from Parks Associates titled Next Generation DVD Players: Will History Repeat? The new report estimates that, with set-top box models and game consoles combined, more than 32 million Blu-ray and HD DVD players will be sold in United States by 2011, an 85% increase from the 4.9 million units estimated to be sold in 2007...."

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